Caroline Criado Perez OBE
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Author of Invisible Women: Exposing Data Bias in a World Designed for Men
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Activist and leading voice on equality in technology, health and the media
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Recipient of the Liberty Human Rights Campaigner of the Year award
Caroline Criado Perez is a best-selling author, award-winning writer, broadcaster and feminist campaigner.
A leading voice on equality and feminist issues in technology, health and the media, Caroline’s notable campaign work includes getting a female historical figure on Bank of England banknotes; getting Twitter to introduce a “report abuse” button on tweets and getting the first statue of a woman (Millicent Fawcett) in Parliament Square.
Caroline’s book, Invisible Women, which highlights the systematic biases behind the data and assumptions impacting our everyday lives, has sold over a million copies and was a #1 Sunday Times bestseller. It has been translated into over 30 languages, and is the winner of the 2019 Royal Society Science Book Prize, the 2019 Financial Times Business Book of the Year Award, and the 2019 Books Are My Bag Readers Choice Award.
Named OBE in the Queen’s Birthday Honours 2015, Caroline has received the Liberty Human Rights Campaigner of the Year award, Finland’s HÄN award for promoting equality and honorary doctorates from the University of Lincoln, the University of Westminster and the Open University.
Her podcast Visible Women was chosen by The Guardian newspaper as one of the 20 best podcasts of 2022.
Caroline has a degree in English language and literature from the University of Oxford, and studied behavioural and feminist economics at the LSE.
Invisible Women - Inside the Gender Data Gap
From car safety to medical drugs, from public policy to AI, the world has been designed for only 50% of the population.
Caroline’s best-selling expose of the worldwide gender data gap has sold nearly a million copies worldwide and continues to influence policy, product design and research globally. Hear firsthand from Caroline about the findings from her book as well as her on-going research as she explores what it takes to create a world that works for everyone.
What the Gender Data Gap Means for Organisations
Data has never been more important for future-proofing your organisation. As AI becomes ever more integral to our lives, advances in this emerging technology, from Chat GPT to cutting-edge medical diagnostics, the opportunities are greater but so are the pitfalls.
Since the release of Invisible Women in 2019, Caroline’s groundbreaking research has birthed new organisations, shaped governmental and corporate policy and inspired a generation of product designers. Hear what she’s discovered from working on the front lines and learn practical tips on how your organisation can leverage the transformative power of accurate data.
Data Bias and the Future of AI
AI is entangled in every aspect of our lives, from the workplace to healthcare. Trillions are being invested in the promise that it will make things faster, smarter and more accurate. But artificial intelligence can only ever be as good as the data we feed it — and thanks to the gender data gap, most AI models have been trained on skewed data which leads to skewed decision-making, missed opportunities and poorer outcomes. But it doesn’t have to be this way.
In this talk Caroline lays out the possibilities and pitfalls of this new tool, identifying key lessons from the past and crucial steps for the future, that will enable us to harness the promise of AI for everyone.
Campaigning for Change
Caroline knows first-hand what it takes to accomplish change. From her first campaign to get a female historical figure on Bank of England bank notes, to getting Twitter to introduce a “report abuse” button on tweets, to getting the first statue of a woman (Millicent Fawcett) in Parliament Square, London, Caroline has worked with leading politicians, activists and NGOs and knows her way around the corridors of power.
Hear her story and learn the secret to identifying problems, building coalitions, and delivering meaningful change.
Keynote speech
Keynote speech
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